![]() ![]() We are thrilled to be renewing Lip Sync Battle whose success is a. Season four of "Lip Sync Battle" is expected to air January 2018. Lip Sync Battle is a television and viral rock star for Spike, network president Kevin Kay said in a statement. "Carpool Karaoke" follows a near identical format to the one created by Patterson and her fellow producers for "Lip Sync Battle" - celebrities having fun for a short period of time.Ī simple, yet effective premise, and one that marks the birth of a new kind of television formatting that can live on both linear television, and digital platforms with equal success. The strategy and format employed by "Lip Sync Battle" has since been replicated. The world of being an out of touch celebrity is over." They're not one step removed, they hear from their fans. And this is one where the celebrities that come on this show know their fans really well, because it works both ways, they know their fans very well because they hear from them directly, it's not through a publicist. There are plenty of vehicles where they can go out and promote. I think audiences are tired of being sold. "If anything we did felt pre-packaged, or like it wasn't their choices, it would reek of being contrived and fake, and we didn't want to be that. And "Lip Sync Battle" currently has higher live ratings than any other show on Spike. ![]() They rapidly gather millions of views when released. star Clark Gregg slips into his finest stewardess duds for an unforgettable and, honestly, really impressive performance of. " Lip Sync Battle" is now widely known for its clips' virality. The show's short segments are produced to travel and bring in viewers on digital platforms, and then drive viewers to the live show. "We made it so that it's not filler - as we call it, it's killer, no filler," said Patterson. Using "The Tonight Show" as inspiration for "Lip Sync Battle," Patterson explained that they made each of the show's segments into three to five minutes of action-packed content. So we really applied the same thinking to 'Lip Sync Battle,' I looked and thought it's the perfect new world order." It was a really brilliant, and intuitive, modern way of thinking about a big institution. He's producing that show in three to five minute segments, and they can each travel and have a life of their own. Patterson explained that she thought that the way Fallon had formatted "The Tonight Show" was perfect: "We really followed Jimmy Fallon's instinct for the way he produced 'The Tonight Show,' which is he produces that show one viral moment at a time. Shortly after Fallon's pitch was rejected, the idea was sold to Spike TV by Patterson, Jon Krasinski, Stephan Merchant, and Jay Peterson. Account icon An icon in the shape of a person's head and shoulders. ![]()
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